Round About Way, Sisters Making Their Dream a Reality

Round About Way is a family owned art and gift shop located 3847 NC Hwy 87, Reidsville. Sisters and Reidsville natives, Dobie Sharpe and Tena Isaacs, opened the business in 2010 and have been steadily growing it ever since.

“Opening a shop like this was something we had talked about for some time. There was another similar store in town that was closing so we saw that as an opportunity. Then we got advice from the RCC Small Business Center and finally made it happen,” said Dobie Sharpe, co-owner of Round About Way.

The shop features a variety of locally made pottery, wood turned goods, handmade jewelry and artwork as well as other retail and gift items. Round About Way also hosts a number of classes for the community on a regular basis in the areas of jewelry-making, basket weaving and painting. “There’s always something going on here,” added Sharpe.

Since its opening, the sisters say their business has been on a steady climb. Their customer base is a good mix of locals and people from Virginia, Greensboro, Winston-Salem, and the Raleigh-Durham area. “We feel very lucky that there seems to be someone in here all the time,” said Sharpe. “And once people find us and visit for the first time, they usually come back. So a lot of our business is from repeat customers.”

In addition to the two co-owners, Round About Way also has two part-time employees. “We are happy that we have been able to provide these part-time jobs in our home town,” added Sharpe. “Because we are natives of Reidsville and Rockingham County, people know us. And that has been a big plus for us.”

The sisters have found their biggest challenge in running the business to be the never-ending workload. “We are constantly working towards the next week and it really feels like being ‘married’ the business,” said Sharpe.

Round About Way is located at 3847 NC Hwy 87, Reidsville.

Store hours are:

Monday-Friday 11 a.m. – 5 p.m.
Saturday 10 a.m. – 4 p.m.

Information about the shop and the classes offered can be found on their Facebook page.